The National Ballet of Canada announced today a new kind of subscription which makes ballet very affordable. It is an interesting concept. For less than $60 a ticket, you get whatever is the best seat left available in the house as of 5 pm the day before your performance date. This could end up being in the 5th ring, where standard individual ticket prices are $56, but it could equally be in prime orchestra seating, where standard individual ticket prices are $184. In my experience of buying tickets for the National Ballet of Canada, best available seating the day before a performance is usually in the orchestra, so this is an amazing deal. A very interesting initiative to get people to come to the ballet and fill those last-minute empty seats.
Here is the info from the NBOC's website.
New! Premium Rush Subscription
See six ballets for $357 and sit in the best available seat.
New this year, the Premium Rush subscription gives you six ballets for only $357.Your seat is guaranteed in the best available location!
Your seat could be in the Orchestra, Ring 5 or even the Grand Ring!
Choose a Wednesday, Thursday or Friday evening subscription
and get the best available seat in the Four Seasons Centre.
Only a limited number of Premium Rush subscriptions have been made available
– first come, first served.
See dates and repertoire >
How it works:
- Select from a Wednesday, Thursday or Friday evening subscription.
- Upon ordering, you will receive an email confirmation including all of
your performance dates. - One week prior to each performance, you will receive an email
reminder with information on the ballet you are about to see. - At 5:00 pm the day before each performance, you will receive your
tickets (including your seat location) by email.
To order and for more information:
Call the box office at 416 345 9595
(Premium Rush Subscription is currently not available online).
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