Madison Avenue is celebrating New York City Ballet’s (NYCB) 50th Anniversary at Lincoln Center with a weeklong event, On Your Toes on Madison Avenue, March 15 – 22, 2014. The world’s most prestigious accessory retailers: Agent Provocateur, Alice + Olivia, Bally, Barneys New York, Chanel, Kara Ross New York, Kate Spade New York, Longchamp, Mulberry, Ralph Lauren, Schutz and Tory Burch will feature dazzling window displays of NYCB costumes, toe shoes and memorabilia, host receptions and talks to benefit New York City Ballet. On March 20, select participating retailers will invite guests to “Shop with the Dancers”, a private event where NYCB company dancers including Maria Kowroski, Sara Mearns, Tiler Peck, Amar Ramasar and Andrew Veyette will make in-store appearances at each participating boutique giving guests the opportunity to engage with the dancers and shop to support the ballet.
On Your Toes on Madison Avenue is presented by the Madison Avenue Business Improvement District (BID) in association with AVENUE magazine benefiting New York City Ballet.
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